Silver Linings Care
Where Hope Shines Bright
About the Role
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Requirements
Develop and implement a comprehensive social media strategy that aligns with Silver Linings Care’s mission and marketing goals.
Create engaging, empathetic, and informative content that effectively communicates the value of our home care services to clients, families, and the community.
Manage and grow Silver Linings Care’s presence across social media platforms, including Facebook, Instagram, LinkedIn, and others.
Monitor social media trends, audience engagement, and analytics to optimize content performance and reach.
Collaborate with the marketing team and leadership to ensure consistent brand messaging and support promotional campaigns.
Respond promptly and professionally to comments, messages, and inquiries on social media channels to foster positive community relationships.
Produce high-quality written, visual, and video content tailored to the needs and interests of our target audience.
Schedule and publish regular posts, stories, and updates across all relevant social media platforms.
Track and analyze key performance indicators (KPIs) such as engagement rates, follower growth, and website traffic generated from social media.
Stay informed about industry best practices, emerging social media tools, and competitor activities to keep Silver Linings Care’s content fresh and relevant.
Assist in the creation of marketing materials, newsletters, and other digital content as needed.
Maintain a compassionate and professional tone in all communications, reflecting the values and mission of Silver Linings Care.
About the Company
This is placeholder text. To change this content, double-click on the element and click Change Content. Want to view and manage all your collections? Click on the Content Manager button in the Add panel on the left. Here, you can make changes to your content, add new fields, create dynamic pages and more. You can create as many collections as you need.
Your collection is already set up for you with fields and content. Add your own, or import content from a CSV file. Add fields for any type of content you want to display, such as rich text, images, videos and more. You can also collect and store information from your site visitors using input elements like custom forms and fields.
Be sure to click Sync after making changes in a collection, so visitors can see your newest content on your live site. Preview your site to check that all your elements are displaying content from the right collection fields.